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Giorgio Armani Beauty Fall 2009 Greige Collection

For Fall of 2009 the color gray will be leaping from fashion to face, updating a woman’s look with the simple sweep of the lid.

While makeup’s foray into gray might be a subtle reflection of a new economy, it more positively serves as a soothing force, revitalizing neutrality for beauty’s sake.

In fashion, we’ve seen gray’s ability to adapt. But the color’s versatility beyond the wardrobe is giving it staying power among beauty gurus as well.

Emmanuelle Linard of Edelkoort Inc / Trend Union remarks about The Industry, "is making gray its new timeless basic, to be mixed with accents or other brownish neutrals. Well-being and beauty…will opt for the meditative and elegant sophistication of gray."

She also said "for the Fall/Winter season, eye shadows adopt concrete hues for a refined city look, charcoal powders for a mysterious allure, or a metallic silver shine. Gray is an appeasing long-term story in times of centering on seductive essentials.”

Emmanuelle explains that gray is a neutral color which signifies calmness and balance. “In a new democratic era of sharing, networking, and balancing, it's only natural that the color gray imposes itself as the color of osmosis. Merging extremes, offering relief to our hurt souls, blending in neutrality, gray will be the response for a changing generation in search of fairness and equilibrium.” 

More at: http://tinyurl.com/lr8487